Promotion and Valuation of PSIM AGORA Product in the Global Market

This investment project intends to begin a new chapter in the international expansion of the PSIM AGORA product, committing to growth and diversification in markets where it’s already present and entering new markets, namely Latin America.

This investment project consists in executing the promotion, communication and prospection international plan laid out for the next years. This plan encompasses a diversified set of actions and initiatives focused on the AGORA product, and these are the ones that should be stressed out:

• Participation in international events
• Acquiring critical knowledge on the target markets
• Carrying out visits for prospecting
• Committing to the digital market
• Elaborating promotional materials
• Hiring technical expertise in the internationalisation domain

By implementing this investment project, it is intended to reach the following objectives:

• Increase in market turnover
• Strengthen the exporting relevance for global market turnover
• Increase international exposure and reputation for AGORA brand and products